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Woman using personal branding when applying to jobs.

Branding Beyond your Resume

Including personal branding in your resume is a great first step, but it shouldn’t be your last. To make an effective personal brand, it’s integral to have consistency across your resume, LinkedIn, website, and any other asset associated with your job search.

Basic Guidelines on Personal Brand Consistency

Use the same photo across […]READ MORE

Women sitting next to sign that says 'Do Things. Tell People' to show personal branding

Personal Branding 101

Many job descriptions create fairly rigid boxes where you either fit or you don’t. But, most career histories don’t fit neatly into a box. Using personal branding can help bridge that gap and showcase more of who you are as a person.

What is Personal Branding?

Your ‘personal brand’ is how you want […]READ MORE

Get more diverse applicants like these with objective wording in job descriptions!

How Objective Wording Could Mean More Applicants

People want to join organizations where they feel they will belong. That impression happens early – with a quick scan of your job post and the decision whether to apply or move on. Word choice in job descriptions matters. The way you communicate could be limiting your pool of qualified candidates.

Getting more applicants could […]READ MORE

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